Tel: 01933 311980 
Email: results@sw-bd.co.uk 
Sales Trainer & Sales Performance Coach 
Helping you WIN more deals, RETAIN more customers and GROW your key accounts 

Posts tagged “Training”

Sound professional and remove barriers to communication by learning the phonetic alphabet. This is much better than getting caught out on the phone and ending up using any of these examples… 
 
G as in Gnat 
E as in Eye 
T as in Tsunami 
K as in Knight 
W as in Write 
P as in Pheasant 
 
#telemarketingtraining 
Treat the Problem, Not the Symptoms 
Spending time diagnosing the real problem is the key to creating sales training that produces lasting results. 
 
If you go to the doctor complaining of headaches, the doctor could treat the symptom by prescribing a painkiller. However, this may only mask the cause of the pain which could be something far more serious. A good sales trainer, like a good doctor, will take time to diagnose the underlying problem rather than rushing in with a quick fix. 
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