Tel: 01933 311980 
 
Business Development Consultancy, Sales Training & Sales Mentoring 
Centrally located in Northamptonshire, we are able to serve clients from across the UK 
Sales Training Northamptonshire
delivering sales  
improvement 
Business Development Advice Northamptonshire
expert insight  
& guidance 
Appointment Setting Northamptonshire
experienced  
external resource 

 What our clients say 

A few words from just some of the organisations that we have helped over the years. 
 
"My team and I found Simon’s training engaging, actionable and very well tailored to our specific needs. We were able to immediately implement the techniques that Simon taught us and are now using many of these on a daily basis. As well as teaching us new techniques, the course helped us to look at areas that we had not focused on previously, enabling me to make improvements to our processes. I am happy to recommend Simon’s sales training” 
 
Gina Salter - Client Services, 
Wilson Browne Solicitors, Northampton 
“Since attending Simon’s telemarketing training course our qualified appointment rate has increased by over 400%! Simon’s courses are practical, fun and full of real world experience and advice” 
 
George Hoar - Sales Manager, Bonasystems,  
Hemel Hempstead 
“Simon has recently carried out a comprehensive review of the Business Development team and processes at Sundial. I’ve been very impressed with Simon’s thorough approach and the depth of his recommendations” 
 
Tim Chudley - Managing Director, Sundial Group, 
Northampton 
“Simon has provided Bonasystems with a range of consultancy and training services. This has included a comprehensive review of our business development function and sales processes, helping us implement an outsourced telemarketing campaign and by providing sales training to both our internal and field sales teams. I would happily recommend Simon to anyone looking to grow their business” 
 
Christian Harris – Sales Director, Bonasystems, 
Hemel Hempstead 
“Simon is one of the best Business Development Directors I have worked with” 
 
Jarrod Lupson – Managing Director, Coconut Promotions,  
London 
“Simon provides business development services to Purple Jellyfish and also to some of our clients. He is knowledgeable, experienced and a great asset to our team” 
 
Mike Basketter- Managing Director, Purple Jellyfish, 
Peterborough 
“My client and I have recently completed a sales and marketing clinic with Simon. We both learned a lot from the session and found his recommendations to be considered, practical and easy to implement” 
 
John Paterson - Prince’s Trust Business Mentor 
“May I take this opportunity to thank you once again for the training you provided, this was of massive benefit to me” 
 
Andreea Husaru – Recruitment Consultant,  
Kingsley Consulting,  
Towcester 
“Simon was quick to grasp an understanding of our unique market, combined with a lot of hard work, he helped us to win contracts with some of the UK’s best known brands. I can highly recommend Simon’s services for any company that is looking to grow their client base” 
 
Derek Peters - Managing Director, Headline Marketing Ltd, Northampton 
“I have been working with Simon for over a year now – when we met the business as at a real turning point and the motivation and push was exactly what was needed. We have worked on a number of business development projects, we have made the business more streamlined and efficient with internal workflow and CRM systems. As a business owner it can be tiring doing all the strategy yourself so it’s great to have Simon there to offer impartial advice and guidance, his experience and mentoring have been invaluable to our success. In fact in the last 12 months turnover has increased by 33% - BUT more astounding is the fact we increased operating profits by 2,881%!!!!!” 
 
Katey Horne - Managing Director, Your Marketing Needs Ltd, Dunstable 
“I’ve known Simon for over 15 years, so when I needed assistance with a market feasibility study, I knew who to call. Simon quickly understood my requirements and provided a first-rate service” 
 
Richard Bundock - Managing Director, HK Timbers Ltd, 
Lincolnshire 
“I work with the Prince’s Trust as a mentor to young entrepreneurs starting their own business. 
Simon offered to help my latest mentee, who was aiming to develop a sales and marketing action plan. Simon provided targeted insights and ideas, together with practical examples and guidance to really help kick start the business, giving a really confidence boost to the young person” 
 
Cathy Dunbar - Prince’s Trust Business Mentor, 
Peterborough 
“We have been working with Simon for over a year. He has produced great results for the Ski Club and we look forward to our continued relationship” 
 
Frank McCusker – CEO, Ski Club of Great Britain 
London 
“I found the course provided by Simon White Business Development to be both engaging and a great refresher. Having been in the sales industry for over 25 years, I thought I might find it irrelevant to my current position. I was very wrong, whilst the basics were covered it is always good to get a refresher and during the day, I learned a few new techniques and also was enlightened on some newer technology, that I will certainly be using. All in all Simon and Susan are not only knowledgeable, they are engaging, stimulate thought and make the whole process interesting and fun. I have no hesitation in recommending them as trainers and will definitely look at utilising them in the future, to work with my sales teams” 
 
Tony Hookings - Head of Strategic Partnerships, People Force International Ltd, Wellingborough 
“I’ve known Simon for over 15 years, as both a client and supplier. He is without doubt one of the most professional and likeable people I have met in business” 
 
Glenn Scanlon – Managing Director, GRS Associates Ltd, 
Bury St. Edmunds 
“Simon has become an extension of our sales and marketing team, providing expert guidance and sales support on various campaigns over the past 6 months. Knowledgeable, professional and thorough, I would recommend his services to any company wanting to grow their business” 
 
Don Wiid - Director, CRM Insights 
Peterborough 
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